Director, Business Development and Client Relations

Building client trust through a targeted market-entry approach

The client is a Shenzhen-based IT company and a leading provider of AI-native intelligent data infrastructure in China. Built on next-generation distributed architecture, the company provides end-to-end data infrastructure and data management solutions to governments, enterprises, and institutions.

As the company expanded its overseas business, it required support with intellectual property protection, corporate secretarial services, Singapore market entry, and Employment Pass applications.

The Challenge

The client had already incorporated its Singapore entity and paid service fees to another service provider, making it initially hesitant to switch its corporate secretarial services.

SIG Global needed to demonstrate its value through a specific and immediate business need while building the client’s confidence in its broader professional services.

Our Approach

Through ongoing communication, SIG Global identified the client’s need to register trademarks for its AI products ahead of their overseas launch. The team used this as an opportunity to demonstrate SIG Global’s capabilities. From initial commercial discussions to full payment and successful submission of the trademark application, the process was completed within three weeks.

Expanding into Corporate Secretarial Services
Following the successful trademark engagement, the client developed greater confidence in SIG Global’s professional support and subsequently transferred its corporate secretarial services to SIG Global.

Identifying Further Business Needs
Through continued engagement, SIG Global identified that the client’s China entity had completed a Series A funding round and that its overseas business was expanding. This created additional requirements for Singapore market-entry support and Employment Pass applications.

Connecting the Client with EDB
To help the client better understand Singapore’s market-entry policies and available support, SIG Global proactively facilitated an introduction to the Singapore Economic Development Board (EDB).

The Results

✓ Successfully converted an initially hesitant client into an ongoing corporate services engagement, beginning with trademark registration and expanding into corporate secretarial, market-entry, and Employment Pass support. The trademark application was submitted within